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Why instagram obsession needs to stop

Instagram is certainly the talk of the town at the moment. Every day i see more and more people on the creation side i.e bloggers, influencers even businesses complain about the changing instagram algorithms. And rightly so because some algorithm which you have no clue about decides whether your post should be shown to your followers. Sounds absurd right!! Also offending and a hazard to creativity. How can technology decide the worth of creative content? Its for humans. Not even bothered with the other people how do you not show it to people who have chosen to follow me? They follow because they like my work. Sadly Instagram has a mind of its own and ever since the chronological Instagram feed was changed its become a forever case of struggle with Instagram algorithms.  But first what is this Instagram frenzy? Its turned into a high net worth industry where serious money is being made, great! but if we see its just an app and it was all great and still is if kept to the level of an app. An app for bloggers like me to find audience to share my work with, an app for business to find its customers, an app for people to keep in touch with their friends and family, an app to find inspiration, an app to know whats up in/with the field/people of our liking. All good there, the problems started and what is now being termed as an Instagram bubble, when people started thinking of it as life. Some people started living their lives on instagram some started living for instagram and most believe that life on instagram is true life.  For bloggers it turned from a medium to find audience to share their work and drive traffic to their sites into a medium where they could have power and influence and subsequently monetize that influence. Earlier the content was created for brands and blogs and also shared on social media, instagram being one of them now the content is being created just for Instagram and more and more for it.  Now with all that said here is why we need to grip it and keep our affections for instagarm to the level of a useful app and not even a step further. It is an app, its technology, realize. What if a bug comes and it completely crashes. Its no secret that all accounts on instagram get bugged. Cant like, can’t follow, posts not showing on hashtags, etc etc are all bugs and all accounts specially the business accounts go through them. We loose our sleep and mind on those now imagine if the account is completely gone!!! Instagram is a business and for every business profit is as much an objective as is creating value. Instagram is no different. So it comes up with changes the so called Instagram algorithms that it thinks will make people spend more time on it aka keep them hooked onto it which translates to more money for Instagram. Now this is the reality that we all need to accept. Instagram is although for us it is also for itself.  Instagram world is not the real world, it might be close but it is not exactly what goes on in real life. Important for everyone including us on the content side who create for Instagram but still belittle ourselves with comparisons with what we see on other peoples feed. The feed is curated well crafted even i don’t post pictures that don’t go with my feed so hell no. For bloggers there are better mediums to drive traffic to their site like Pinterest, Facebook, Twitter, stumble upon, medium and above all the search engines like google, etc. Its not a good idea to base your business on a product that is not yours. So if blogging is your business realize that only earning from Instagram is a huge risk. Instagram is gone you are gone. If you are an Instagram influencer branch out.  Also i feel its important that all of us realize our own power, its all in us we are the drivers of Instagram. Today if we close our account it was nothing was it ever anything? Yes it does help us with the promotions for our blogs and businesses hence is part of the game keep it at that don't make it the game. Realize its only an app not reality let alone life and should thus not be taken as one.  Has the Instagram bubble touched you? Hope this post is helpful, thank you for stopping by, see you with my next. Suggested posts - The pressures of being a content creator                           -  Why i don't tell new people i meet i am a blogger LoveChichi

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Short dress
3/4 length dress
3/4 length dress
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